Caucasian Brands Exhibition ‘Tastes and Flavours of the Caucasus’ in Armenia

  • Caucasus Cheese

I can’t wait to share my thoughts from my recent trip to Armenia. It is my second time participating in an event like this to showcase the Caucasian brands ‘Tastes and Flavours of the Caucasus’ – organized by  the Caucasus Business and Development Network (CBDN) and International Alert. The event took place in Yerevan on June 10th and Gyumri on June 12th, as part of the project ‘Business Advocacy for Peace’ supported financially by the ‘Conflict Pool’ fund (UK) and the European Union.

Fantastic organisation by CBDN and a pleasant and friendly atmosphere helped us to accomplish the task at hand. We were able to give a boost to the public profile of civil society work in Armenia, including raising awareness among locals and guests about the efforts undertaken by our network, and sharing our successes in working together for peace and co-operation in the region.

The first presentation of Caucasian brands, including ‘Caucasian tea’, ‘Caucasian honey’, ‘Caucasian cheese’, ‘Caucasian bouquet (wine)’ and ‘Caucasian herbal tea’ took place near the monument to Martiros Saryan in Yerevan. Thanks to the collaboration of the network’s participants, locals and guests were able to sample our delicious products and hear about CBDN’s works and the aim of events such as this.

Our exhibition attracted not only local people and businesses, but also guests from Germany, England and Iran, who genuinely appreciated our work and wished us success.

Many people had flattering remarks about our exhibition, including vice-speaker of Armenian parliament Hermine Nagdalyan and other government representatives. She spoke highly not only of the quality of the products, but also the main objective of CBDN’s work – the building of peace and co-operation between oppositional sides even in the context of unresolved conflicts.

Tigran Aleksanyan, head of the Department of Fisheries and Beekeeping in the Armenian Ministry of Agriculture, expressed his support for our work.

There were also representatives from the Brazilian, Romanian and Russian embassies present.

Our second exhibition took place in ‘Style’ gallery in Gyumri, for which designers took part in the arranging of our stalls. Thanks again to the coordinated work of CBDN members, everything was stunning and went smoothly. The mayor of Gyumri and other local authority figures were in attendance, and were glad to hear about our work and to offer us their support for the future.

I experienced a great deal of positive emotions and new impressions and am thankful to everyone who gave me the opportunity to be a part of this family.

By Natalya Sidamonidze CBDN Tbilisi Office